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Lyon Palooza

What started as a rock-and-roll backyard festival has grown into a full-blown golf and music celebration. Lyon Palooza is a one-of-a-kind annual event where nostalgia, fun, and family traditions collide.

Brand Accomplishments
  • Consulted on rebrand from local music fest to golf + rock hybrid event

  • Defined core brand identity rooted in legacy, celebration, and bold style

  • Crafted campaign messaging to elevate professionalism while keeping its edge

Statistics from KPIs
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